In 2017 the company completed a jointly developed AKXY electric concept car (pictured above), based on the design of a sport utility vehicle (SUV). It features the company’s own automotive materials, devices and systems.They include engineering plastics to replace metals and enable weight reduction, microfibre suede for seats to enhance comfort and an in-car communication system using speech-processing technology. “I welcome Asahi Kasei to the WRC family to join the championship’s growing portfolio of high-level partners – a further indication of the WRC’s increasing relevance also across Asia," WRC Promoter managing director, Oliver Ciesla, said. “Asahi Kasei Group is highly focused on innovation and working for a better future, with technologies contributing to a clean environment, and the WRC provides a perfect platform to grow both the automotive side of its business and its global awareness and popularity.”
Electric cars may be the future, but can they ever be as exciting as the current-day World Rally Cars?
SUBSCRIBE BELOW TO READ THE FULL STORY
Love rallying? You’ve come to the right place.
Our team share the passion for rallying.
A subscription to RallySport Magazine gives you superior rally content from Australia, New Zealand and around the world – with deals, offers and experiences nobody can match. Our team is dedicated to providing an unrivalled experience that shares, supports and promotes the sport of rallying.
BASIC MEMBERSHIP
$79.99 / yearSign up now
Sign up now$7.49 / monthSign up now
Sign up nowPREMIUM MEMBERSHIP
$171.00 / yearSign up now
Sign up now$14.25 / monthSign up now
Sign up now
