New Hyundai livery for Rally Sweden
- 13th February 2024, 6:03pm
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by Luke Whitten
Hyundai Motorsport will adjust its livery for Rally Sweden and run it on all remaining rounds of the World Rally Championship season.
In a move unheard of for teams the size of Hyundai, the move away from the original livery announced at the beginning of the season is unexpected.
The new design pays tribute to the company’s decade in the WRC, with Hyundai’s N ethos at the heart of the design.
“As some of our colleagues celebrate the Lunar New Year, we are also marking a fresh beginning with an all-new livery for the remainder of the FIA WRC season,” Hyundai Motorsport President and Team Principal Cyril Abiteboul said.
“The design was created to pay tribute to our close working relationship with Hyundai N and Hyundai Motor Company, and complements their celebrations of ten years in the pinnacle of rallying. Starting the 2024 season with a win at one of the most iconic events in WRC history was an incredible moment, ten years after our first-ever Rallye Monte-Carlo, and it is fitting that Thierry and Martijn’s Monte-Carlo colours are memorialised in the history books.”
Hyundai’s performance cars all carry the N badge, including the Hyundai i20 N Rally1.
“The new look honours this association perfectly; fans and colleagues can now associate that intricate piece of rally machinery with their road-going Hyundai car,” Vice President of N Brand and Motorsport, Tim Wartenberg said.
